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tag: instagram

September 18th, 2018

Kayla Eggenberg

Shopping for Brand Trust: Instagram’s Newest Endeavor

Instagram *may* be venturing into the world of e-commerce very soon. It’s currently fairly easy to shop products you see on Instagram – both through Shopping on Instagram and with second party apps like Like To Know It – not to mention the update Monday that now allows users to shop via Stories and the Explore page. Read More

September 7th, 2018

Rebecca Weber

Balloons in the Bedroom – A Commentary on Influencer Marketing

I just read an article discussing Johnson & Johnson and content creator Scarlett Dixon’s Instagram post that is so clearly staged with a bottle of Listerine that it’s laughable. To the point that it makes you wonder if the bizarreness was intentional. Read More

April 5th, 2017

Kayla Eggenberg

Take the Insta-Plunge: Why Your Brand Should be on Instagram

With so many social media platforms at our immediate disposal, it’s important for brands to thoughtfully choose the best fit for them. Taking the Instagram leap is worth the risk. Read More

March 31st, 2017

Robin Donovan

Should Anti-Social Media Be a Thing?

Merriam-Webster defines social as something positive or enjoyable: relating to or involving activities in which people spend time talking to each other or doing enjoyable things … Read More

May 11th, 2016

A Win for Simplicity – Instagram’s New Look

Instagram has become known as a collection of colorful images and videos published with varying hues. Their updated logo and app now match this vivid community. 
As detailed in Instagram’s blog post on Wednesday, “The Instagram community has evolved over the past five years from a place to share filtered photos to so much more – a global community of interests sharing more than 80 million photos and videos every day. Our updated look reflects how vibrant and diverse your storytelling has become.”  Read More

April 17th, 2012

srowe

Episode 1: Instagram Acquisition & New Amazon Search Offering

In the first episode of our marketing show, Eternal Beta, Scott Rowe and Scott Bishop discuss the recent sale of Instagram to Facebook and what that can possibly mean for marketers.  Scott Rowe also dives into the new Amazon search product. Some say Amazon is going after Google, but Scott provides his evaluation of what Amazon is really up to. Read More