tag: dialogue relations

May 3rd, 2010


Want the Media to Pay Attention to You? Do This.

It’s no secret that the media landscape is changing. I’ve noticed a major shift in the way reporters and editors get their story ideas.

April 23rd, 2010

Laura Spaulding

Punch the Clock. Then Punch Yourself.

Most kids looking for summer employment reduce themselves to getting coffee, flipping burgers or shoveling poo, but Bozell offers another option. Bozell has been recognized for an outstanding summer internship program. The application is rigorous: seeking only the most talented students to fulfill roles in various agency departments. Our objective this year was to create a fun and easy-to-use online application site for the intern program. We wanted to draw many quality applicants and a bit of traffic recognition for Bozell. Read More

January 12th, 2009


Bozell Wins Eight Paper Anvil Awards

Bozell, a creative marketing communications company, won five awards of excellence and three awards of merit at the 2008 Nebraska Public Relations Society of America (PRSA) Paper Anvil Awards Gala. Awards were received in the categories of marketing communications campaign, blogger outreach, annual report, internal newsletter, tradeshow outreach, news conference, web site and word-of-mouth marketing.

December 10th, 2008

Kim Mickelsen

What Does A Conversation Look Like?

I was curious. And decided to do a little non-scientific research. So over the course of two days, I monitored and tracked several random online conversations. Then pulled 500+ snippets of the dialogue and created a quasi tag cloud of the conversations to see what it looked like.

December 8th, 2008

Kim Mickelsen

VT Industries Outreach

Bozell provides a wide variety of public relations services for both the VT Industries architectural wood doors division and the countertop division.
These include quarterly customer newsletters, media outreach materials, AIA Continuing Education Series and technical reports and white papers on a broad range of timely topics of interest to architects, specifiers, builders, fabricators, distributors and other target audiences.
These editorial materials focus on current industry issues such as environmental considerations, Read More

December 1st, 2008


Welcome to Bozell’s Dialogue Relations / Public Relations Blog!!

We are practicing what we preach by jumping head first into the Social Media space on the new Bozell website. Each of our executive committee members are required to post blogs on a regular basis. Many of us are already active in the blog’o’sphere on a personal level and we commonly recommend this tactic to our clients, but this is an integrated approach for the company. Read More