Over the last several years, terms that originated online have slowly started to become part of our everyday language. How far this has gone became evident when I saw a pretty standard sign for what to do when you see someone drowning. The way I read it, the instructions weren’t very helpful.

We are practicing what we preach by jumping head first into the Social Media space on the new Bozell website. Each of our executive committee members are required to post blogs on a regular basis. Many of us are already active in the blog’o’sphere on a personal level and we commonly recommend this tactic to our clients, but this is an integrated approach for the company. Read More