April 27th, 2009
Thanks to Chuck Peebler
Chuck had a profound impact on Bozell…not only in who we were, but in who we are today. Because of Chuck:
We have a culture of collaboration.
We have always been media neutral (well before everyone else started talking about it, we were living it.)
Strategy that gets results drives this company.
Advertising never had a bigger role than other solutions.
There never was an “above/below the line” mentality.
We solve problems, not sell stuff.
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