Marketing Then Vs. Marketing Now
by Bozell
Advertising, Brand Management, Digital, Disruption, Social Media
How the landscape has (and hasn’t) changed in the last 100 years.
We’re officially 100 years old (we look pretty good for our age, if we do say ourselves), and this milestone has us feeling a bit nostalgic. So, for this issue of Thinking, we are taking a deep dive into the different facets of marketing and offering our professional opinions on how things have (and sometimes haven’t) changed over the course of a century. We even reminisce about some of the oldest and most iconic campaigns...