Watkins Concrete Block

Just a click away

Large and stunning photography of outdoor experiences made possible with Watkins extensive product line takes the front and center. Easy navigation tools are integrated to allow the user to continue browsing; making it easy for them to find the inspiration for their next project.

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When the new site launched, the difference in user engagement was stunning. Compared to the previous period, pageviews were up 198%, with a 60% increase in pages per session. In addition, time on site also increased by 31.75 percent.