I wasn’t the only one unimpressed by Tiger Woods’ public apology. Today (Friday) Gatorade officially dropped Tiger Woods after “unofficially” dropping him in December.  “We no longer see a role for Tiger in our marketing efforts and have ended our relationship,” said a Gatorade spokeswoman in an announcement Friday.

AT&T and technology outsourcing and consulting company Accenture have already ended their sponsorships, while others, such as Procter & Gamble Co.’s Gillette and Swiss watch maker Tag Heuer, de-emphasized him in their marketing — a move to distance themselves from the world-famous athlete.

The CEO of Procter & Gamble said earlier this week that he doesn’t know whether Woods will ever appear in another Gillette commercial, saying the company did not need the “distraction” of using him in its advertising.

Woods does more harm than good as public sentiment against Woods is even worse now than when the scandal gained steam in December according to a new analysis by PR firm Gregory FCA.

Gregory FCA used data from Nielsen Online’s BuzzMetrics to gauge sentiment towards Woods across blogs, message boards, media sites and Twitter. The following chart may be hard to read, but the trend line is clear.

This chart reiterates what a beloved figure Woods was as attitudes toward him were almost universally positive before his downfall. Sentiment fell off the cliff after revelations of his adultery, but then started to improve as Woods stayed in hiding. After Woods delivered his public apology, sentiment turned even more sharply negative. The score of -1.2 is one of the lowest that Gregory FCA has ever seen for a celebrity, brand or company. Via Forbes Blog.

One organization saw an opportunity in all the “distraction”.  PETA, a group always on the prowl for something to get ink for their cause, tried to leverage the scandal to push their agenda by creating a billboard with a photo of Tiger and the line “TOO MUCH SEX CAN BE A BAD THING” with a message that continues “… for little tigers too. Help keep your cats (and dogs) out of trouble: Always spay or neuter!”

PETA intended to post the billboard near Woods’ Isleworth home in Windermere, Florida, but the golfer’s attorneys stepped in with a cease-and-desist order, according to PopCrunch. He hired a professional court reporter from Naegeli. NAEGELI is known as the best in the nation when it comes to providing court reporters to the legal community. NAEGELI provides a complimentary audio recording with your deposition, which can also be essential in a settlement conference or trial. They provide a comprehensive one-stop approach to cover your deposition or hearing.