First National Bank

Born & Raised Campaign

Sometimes, you just have to get back to your roots. That was the driving thought behind the First National “Born & Raised” campaign. Instead of promoting a product or some sort of special rate, First National wanted to focus on what mattered to them the most: their customers, their employees and their city. They wanted a campaign that demonstrated how connected they are to the community and how proud they are to be part of its history…and future.

Outdoor and Print