Will will make a presentation titled “Your Digital Resume” at the 2010 YP Summit. According to a recent CareerBuilder.com study, 45 percent of companies screen candidates using social media tools. It is no secret that employers check Facebook profiles for embarrassing, drunken photos. Beyond eliminating embarrassing photos, there are many proactive strategies that you can employ, at little or no cost, to set yourself apart from your career competition. You will learn how to fill your Google search results with glowing references, positive recommendations and numerous examples of your work and thinking. Learn how you can use the power of LinkedIn, Facebook, Twitter, SlideShare, Flickr and a variety of other social tools to promote yourself and create a must-hire social resume.

William’s public relations and social media initiatives have been recognized by the PRSA. He has spoken about social media for many organizations and businesses including the AIM Institute’s Infotec 2009 and the Nebraska Chamber of Commerce Annual Executives Meeting.