I’m reading a lot of articles about how the advertisers in the Super Bowl were boring and the ads were weird or boring. These commentaries seem to presuppose that if all the boring ads and companies were not in the way, there would have been brilliance. Does that seem likely?

There has always been controversy surrounding Super Bowl ads and advertisers – often related to the extravagant costs. In past years, we have glimpsed commercial brilliance, as well as some fabulous flops.

We now have to wonder, if the prosaic police had blocked boring ads and advertisers, would we have been watching a lot of dead air?