Steve will present the topic: How Second Effort Can Push You Over the Goal Line at the MidAmerican DMA meeting at Regency Lodge in Omaha on April 6.

Steve Kuegler is Managing Partner of Bozell Smartargeting Group. Prior to joining Bozell, Steve was Vice-President of Database Marketing Services for Bernstein-Rein Advertising in Kansas City, MO, a $450M full-service advertising agency. For nine years, he oversaw all aspects of the day-to-day operation of the department, as well as managed database programs for all Bernstein’s clients. His client list included Wal-Mart, Blockbuster Video, Bayer Animal Health, Butler Manufacturing, Thrifty Rental Car, Hallmark Loyalty, Anheuser-Busch Entertainment, Volvo Rents, California Chamber of Commerce, American Blind and Wallpaper, Janus Mutual Funds, Beauty Brands, NationsRent, Gabriel Group and Thornburg Mortgage.