Michelle Adams will present “Event Marketing: Measuring the Results” as part of the Chamber Academy for the Greater Omaha Chamber.

With a background specializing in sports sponsorships and entertainment providing a wide range of experience working with the NHL, NFL, NBA, NASCAR, MLB, and NCAA, as well as with fashion clients and local event management, Michelle will offer marketers an approach to measuring return on investment and objectives that can be applied to programs of all sizes. She will also discuss how to save money without ruining the experience.