The internet can create an illusion of interconnectedness. Similar interests (music, sports, pop culture, etc.) connect people. That’s not new news. These connections take a part in shaping our society by creating, merging and shifting subcultures. Since the introduction of the internet and social media, it has become much easier to zone in with those similar to us. Which is fine, to a degree, but it presents this new opportunity to shut out the rest. Read More

Nathan Anderson, our Digital Creative Director, took part in a recent presentation about WordPress development at a WP Omaha meetup. Read More

The term “Mobilegeddon”  has being bandied around the last few days by the media to characterize the change Google is implementing today relative to mobile search results.
While Google’s algorithm change will certainly impact many companies that don’t have mobile-ready sites, it’s a logical move. And one Google has been pushing for the last two years. In reality, we’ve ALL been talking about the impact of mobile and this change may be the push needed to make sites more usable for consumers. Read More

In this Episode, Scott & Scott talk about Snapchat. They discuss how the social network works and how companies are using it for marketing. Read More

Should you create a mobile optimized site or a responsive one? In this episode, Scott and Nathan discuss the benefits and disadvantages of each execution. Read More

Scott Rowe, partner in charge of digital marketing, will be participating on a Professional Advisory Team for Northwest Missouri State University on February 15, 2013. The team of professionals will spend the day discussing what should be addressed in the University’s curriculum for Computer Science and Information Systems. Read More

Scott Rowe, partner in charge of digital marketing, will speak at the American Marketing Association of Kansas City luncheon on Tuesday, January 22.  He will discuss the mystery behind the technology of QR codes and show some examples of how marketers are currently using them to develop successful campaigns. He will also discuss methods to effectively track and report on your QR code campaigns. Read More

Creative marketing communications firm Bozell today announced the agency received multiple interactive and design awards. QRinkle, the agency’s custom-designed QR Code Generator Tool, won “Best Interactive Services Website” from the Web Marketing Association’s 2012 WebAwards. Bozell also received “Standard of Excellence” awards for its website redesigns for Blue Cross and Blue Shield of Nebraska and Right At Home. In addition, Bozell received “Silver Awards” from the International Academy of Visual Arts’ 2012 W³ Awards for QRinkle and its redesign of the Westlake Ace Hardware website. Read More