Bozell Receives Five Honors at AMA Pinnacle Awards

April 18th, 2011

Marketing agency Bozell walked away from the 2011 Omaha American Marketing Association (AMA) Pinnacle Awards with five awards.

“We take great pride in delivering strategic creative campaigns for our clients that produce results. It is a great honor to have those efforts recognized,” said Kevin Hutchison, general manager of Bozell.


For each category, Pinnacle, Platinum and Gold Awards are awarded for three business levels: large business, small business and nonprofit. No honors are given in cases where an entry does not meet the level of quality held by the AMA.

Entries were judged on the effectiveness of the campaigns in reaching identified goals according to a set point system. The campaigns were judged by a panel of “distinguished members” of another AMA chapter.

2010 Borsheims Signature Collection Catalog

The honors Bozell collected were:

  • Pinnacle Award for Small Business Communications for the agency’s quarterly newsletter, Thinking
  • Pinnacle Award for Large Business Direct Response for the Borsheims Signature Collection Catalog
  • Pinnacle Award for Small Business Interactive Media for the blog, Menologues
  • Gold Award for Large Business Total Marketing Campaign for the Borsheims
    2010 Holiday Campaign
  • Gold Award for Small Business Total Marketing Campaign for the Red Mango Grand Opening

Campaigns must have been executed between Jan. 1 and Dec. 31 of 2010 to qualify. The awards were announced at an evening reception on Friday, April 15, 2011, at the 1316 Jones Building.

About Bozell

Bozell is a creative marketing communications company in Omaha, Nebraska. Bozell combines qualitative and quantitative methodology to get close to its clients’ customers. Bozell then uses advertising, digital marketing, dialogue relations, technology and innovative creative to provide targeted solutions for local, regional and national clients.