Bozell Digital Team Launches Educational iOS App to Help Students
Learn Science from Scientists through Science Explorer by Visionlearning
Bozell, a full-service advertising and public relations agency, created a new iOS app for its client, Visionlearning. “Science Explorer by Visionlearning” is an educational app with science-focused content for high school and undergraduate level students.
The Bozell in-house digital team constructed the app, which is now available in the Apple App Store.
“Visionlearning had two main goals with its new app; to present content in a new and interesting way and to provide offline access to the entire Visionlearning catalog. Bozell’s digital specialists were able to produce an app that has great, visually appealing online capabilities and transitions into offline seamlessly,” said Nathan Anderson, partner in charge of digital and a developer of the app. “Having this capability internally is a valuable service we provide to our clients in an ever increasing mobile environment.”
The Science Explorer app features multi-media content from Visionlearning’s award-winning science education website and focuses on promoting the understanding of what it is to be a scientist. Each module, tested and reviewed by students and teachers, provides a number of proven features aimed toward improving literacy and concept understanding. Users are also able to switch between English and Spanish versions of the text, listen to recordings of the modules and use an embedded science glossary.
“Science Explorer by Visionlearning” is a free app, and for an additional purchase allows users to download the entire Visionlearning library for offline use.
About Bozell
Bozell is a full-service advertising and public relations agency specializing in advertising, public relations, digital marketing, technology and other creative solutions that produce results. We utilize SmartargetingTM and other insights to create winning marketing and sales strategies and build brand stories that are smart and compelling. We stand for doing right by our clients, employees and our community.
About Visionlearning
Visionlearning is a grant-funded organization that creates and provides high-quality, accessible, educational content in the science, technology, engineering and mathematics (STEM) disciplines at the introductory undergraduate level. The free materials, targeted to both students and educators, make available peer-reviewed, bilingual content that not only explores specific STEM concepts, but examines how we have come to understand them. By incorporating both the history of science and process of discovery in all learning modules, Visionlearning aims to improve student understanding of science, promote multi- and inter-disciplinary teaching and provide a community foundation for those interested in improving STEM education. To learn more, visit visionlearning.com.