November 11th, 2016
Free Ad Day
Bozell is celebrating its 95th anniversary, and after all those years of doing work for clients big and small, we’re giving back by offering up our creative team to ANYONE…to design anything. For free. Read More
November 4th, 2016
College of Saint Mary Names Bozell Agency of Record
Bozell, a full-service advertising and public relations agency, has been named agency of record for College of Saint Mary. Read More
October 28th, 2016
In Memorial of Vine
Update: Announced on Friday, December 16, Twitter is not ‘killing’ Vine, it’s turning it into Vine Camera, an app that will continue to let users take six-second videos. The videos won’t be shared to Vine’s platform, which is still being discontinued, but can be shared on Twitter or saved to users’ phones.
Do it for the Viiine! Do it for the – well, not anymore. As unexpectedly announced on Medium yesterday, the looping video app is being discontinued by Twitter in the coming months. Read More
October 18th, 2016
Detroit Doctor Dissed by Delta, Google’s Mobile-Only Search Index … and Miranda Sings?
Need to find better ways to repurpose your content? Not exactly sure what Blockchain is? Read More
October 5th, 2016
The Real Price of Over Exposure
Kim Kardashian has millions of followers. She has built an empire based on no known talent or skill. Her ace in the hole is her ability to get herself noticed and talked about, often posing in the nude or nearly nude. She is the reigning queen of social media and has a fortune to show for it. Read More
September 28th, 2016
After 95 Years
Last week, the Omaha World-Herald wrote a wonderful article about our 95th anniversary. And after 95 years, and 15 years of independence, we couldn’t be more excited about where we are as a company. Read More
September 19th, 2016
It’s Official! Twitter Updates Character Count
September 16th, 2016
Thank you!
This year we celebrate two important milestones: 95 years since Leo Bozell and Morris Jacobs started the agency in 1921 and 15 years of independence since we bought it back in 2001. So we’ll be doing a few things over the next few months to commemorate the milestones. But today we want to say thank you. To clients and employees both current and past. And to Omaha, our home for the past 95 years. We wouldn’t be here without you. Cheers!
September 12th, 2016
Agency of the Future?
On January 1 Omnicom and McDonald’s will launch ‘Agency of the Future.’ According to this week’s AdWeek there is a “storied history” to that moniker. The same article explains that this futuristic agency will rewrite agency/client relationships.
I have just one question for the folks at McDonald’s and Omnicom. Who the hell do you think you are? That is the most egotistical and presumptive announcement I’ve heard in a long time. Great agencies are built by being closer to their clients and not putting extra layers of bureaucracy between themselves and the client- how many C’s do you need to serve your client?
Clearly you think you’ve got it all figured out, and I for one sure hope you do. But let me ask you this, can you stand before us now and declare that you have perfected agency/client relationships to a point where you are confident you represent a better future?
Because I don’t buy it for one second. It even smacks of a cheap ploy for media attention! But then, that’s just a zealously passionate career ad woman with delusions of perfection talking.
August 15th, 2016
The Milkman. Tide Pods. Old is New.
Old is new, and that’s not all when it comes to consumer marketing.
It was the Business Insider article, Procter & Gamble Launches Direct-to-Consumer Subscription Business, that got me thinking about how the paradigm of selling to consumers is shifting. Yet again. Read More