Press Releases

Creative marketing communications firm Bozell today announced several new appointments of senior level team members.

David Moore returns to Bozell as partner in charge of creative with more than 25 years of experience in the advertising industry. He oversees the agency’s creative department and has worked with clients including Glidden Paint, Lincoln Electric System and First National Bank. During his original tenure with Bozell, Moore received a prestigious international Clio award and a variety of National ADDYs. Moore earned his bachelor’s degree in journalism and advertising from the University of Nebraska – Lincoln.

Mary Hoffa joins Bozell as business and engagement developer with more than 11 years experience in strategic and direct marketing. She is responsible for new business development and overseeing key agency accounts. Hoffa previously worked with clients including First National Bank, VISA, Capital One, Chase, Bank of America and Citibank. Hoffa earned her associate’s degree in Business Administration from Southeast Community College.

John Melingagio, APR joins Bozell as public relations manager and will provide media relations, crisis management and content development services for several of the agency’s clients. He has more than 20 years of experience in the public relations field working with companies such as Farm Credit Services of America, Boys Town and the Omaha Home for Boys. Melingagio serves as a board member for the Nebraska chapter of the Public Relations Society of America (PRSA Nebraska) and a committee member for the Business Ethics Alliance. He earned his bachelor’s degree in marketing from the University of Nebraska at Omaha and is accredited in public relations.

About Bozell

Bozell is a creative marketing communications company headquartered in Omaha, Nebraska. Bozell’s focus is on our clients’ customers, understanding marketplace attitudes and behaviors to create winning marketing and sales strategies as well as impactful advertising, digital marketing, social media, public relations and technology solutions that produce results.

Creative marketing communications firm Bozell today announced the promotions Michelle Rierson to partner in charge of small business and Jen Toland to senior project manager.

Bozell specializes in advertising, digital marketing, social media, public relations and technology solutions for clients including First National Bank, Mutual of Omaha, College World Series of Omaha, Inc., Blue Cross and Blue Shield of Nebraska, Right at Home and Catholic Charities.

As partner in charge of small business, Rierson is growing the agency’s small business division, which provides cost-efficient and effective marketing options for small businesses. She joined Bozell in 2011 and has more than 16 years of experience in web design and development, digital production and marketing. Rierson earned her bachelor’s degree in studio art from the University of Missouri-Kansas City.

As senior project manager, Toland helps to design and streamline agency processes to increase efficiencies and improve overall operations. She joined Bozell in 2006 and works with clients including First National Bank, Nebraska Wesleyan University, Lauritzen Gardens and the Literacy Center. Toland earned her bachelor’s degree in Business Marketing from the University of Nebraska Omaha.

About Bozell
Bozell is a creative marketing communications company headquartered in Omaha, Nebraska. Bozell’s focus is on our clients’ customers, understanding marketplace attitudes and behaviors to create winning marketing and sales strategies as well as impactful advertising, digital marketing, social media, public relations and technology solutions that produce results.

Creative marketing communications firm Bozell today announced the agency received multiple international, regional and local industry awards for creative, advertising and public relations campaigns. Bozell was awarded the distinction of “Official Honoree” by the Webby Awards, the leading international award honoring excellence on the Internet, for its “bozellintern.com” website. This prestigious distinction is awarded to the top 15 percent of all work entered and exhibits remarkable achievement.

Bozell also received 16 awards from the American Marketing Association Omaha Chapter (AMA Omaha) for work on behalf of several of the agency’s clients. Six of the awards were Pinnacle Awards, indicating the top distinction in a category. Bozell received these awards for work on behalf of Vic’s Corn Popper, Borsheims Fine Jewelry and Gifts, Viridetic Sanitation Solution, College World Series of Omaha, Inc., Tnemec Company, Inc.,  and United Way of the Midlands.

Bozell was also awarded Judges Citation and Gold ADDY Awards in honor of their work with Nebraska Shakespeare, as well as Silver ADDY Awards for its JDRF (bethevoiceofone.com) mobile website, First National Bank “Bleeding Husker Red” and “The One That Got Away” outdoor campaigns and personal (bozell.com) website. Sponsored by the American Advertising Federation (AAF), the ADDY Awards are the advertising industry’s largest and most representative competition, recognizing creative excellence and the very best advertising worldwide.

“While our focus is on producing great client work that drives their business forward, it is always nice when we’re recognized by our peers for a job well done,” said Kim Mickelsen, managing principal.

About Bozell
Bozell is a creative marketing communications company headquartered in Omaha, Nebraska. Bozell’s focus is on our clients’ customers, understanding marketplace attitudes and behaviors to both create winning marketing and sales strategy, as well as impactful advertising, digital marketing, social media, public relations and technology solutions that produce results.

Scott Rowe, partner in charge of digital marketing, will be speaking to Alpha Kappa Psi students at Creighton University on Saturday, April 6, 2013, about the agency business and his experience in digital marketing. Alpha Kappa Psi focuses on providing ethical leadership and professional development. Through educational programs, community service and a hands-on application of formal education, Alpha Kappa Psi students use the business skills they are taught in the classroom to acquire life skills such as the art of compromise, consensus building, project management, interviewing and networking. Read More

Scott Rowe, partner in charge of digital marketing, will be presenting to Knacktive students at Northwest Missouri State University on Monday, March 18, 2013, about how to pitch to a client. Knacktive is a student-run, full-service agency combining the departments of Communications, Mass Communication, Marketing/Management, Art and Computer Science/Information Systems. Read More

Kim Mickelsen, managing principal, will present as the Breakfast Keynote Speaker at the Greater Omaha Postal Customer Council’s “Advertising from A to Z” event on Thursday, March 7, 2013. As one of Omaha’s small business owners, Kim will help attendees understand the different fields of advertising and how an integrated marketing campaign can help your business grow. In addition to Kim, we will provide a workshop that runs the gamut of advertising solutions for any business. Read More

Scott Rowe, partner in charge of digital marketing, will be participating on a Professional Advisory Team for Northwest Missouri State University on February 15, 2013. The team of professionals will spend the day discussing what should be addressed in the University’s curriculum for Computer Science and Information Systems. Read More

Jerry Stoner, executive creative director, will participate on a panel of marketing professionals for the 2013 AMA Super Bowl Review on February 7, 2013. The event will be held at DJ’s Dugout at 114th and north of Dodge Street at noon. Read More

Duane Siebler, partner in charge of brand navigation, and Steve Kuegler, partner in charge of Smartargeting, will be speaking to a group of Bachelor of Fine Arts students at Omaha’s Creative Center on January 28. They will present on business-to-business marketing and how it is similar yet different from marketing to consumers. Read More

Scott Rowe, partner in charge of digital marketing, will speak at the American Marketing Association of Kansas City luncheon on Tuesday, January 22.  He will discuss the mystery behind the technology of QR codes and show some examples of how marketers are currently using them to develop successful campaigns. He will also discuss methods to effectively track and report on your QR code campaigns. Read More