First National Bank “Joy” campaign

“Stocking Cap”

We didn’t want the message to catch cold, so we dressed it nice and snug in winter- appropriate gear. Again, with a little out-of-the-board thinking, we gave “JOY” a warm sock, hat and scarf.


Why not wrap the message up and top it with a bow? With a build-out and extension, the billboard became an oversized gift from First National to the citizens of Omaha.