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tag: Uber Archives - Bozell

May 16th, 2017

jbrowe

What Would Machiavelli Say About 21st Century Innovation?

When Bulldog Reporter posted Innovation Matters: Biz Leaders Excel at Getting Innovation to Market—but Companies Aren’t Seeing ROI, I was simultaneously thrilled and disheartened. Thrilled with the report that almost two-thirds of global organizations see innovation as central to survival; disheartened that just 28% report success in innovation driving growth and increased revenue.  Read More

March 2nd, 2017

jbrowe

Uber – Airbnb – Teespring: all have the individual in common

Beauty is in the eye of the beholder, so the saying goes.
Considering insights from the recent study by Saatchi and Saatchi of the “middle states”, the same might be said also when it comes to innovation.  Read More