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tag: shopping Archives - Bozell

September 18th, 2018

keggenberg

Shopping for Brand Trust: Instagram’s Newest Endeavor

Instagram *may* be venturing into the world of e-commerce very soon. It’s currently fairly easy to shop products you see on Instagram – both through Shopping on Instagram and with second party apps like Like To Know It – not to mention the update Monday that now allows users to shop via Stories and the Explore page. Read More

August 2nd, 2010

Kim Mickelsen

I Just Needed Toothpaste

Typical weekend errands. On my list was toothpaste. Simple right? Not so much! Usually I just grab my preferred brand and off I go. Paying little attention to the entire shelf. But on Saturday, it so happened that the toothpaste aisle in this particular store was very wide and as I turned the corner, I had a visual perspective that caused me to stop dead in my tracks. The number of choices, even among the same brand (Crest for example), Read More