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tag: location based services

October 17th, 2012

Kim Mickelsen

Location Based Marketing for Local Businesses

In a recent issue of our Thinking publication I wrote an article about location based marketing. This post provides further information on that subject.  When I’m traveling and I want to find a good restaurant nearby, I turn to Yelp. The other day I was out shopping and checked in on Foursquare and discovered a special offer from retailer down the street that drew me into that store for the first time. Our smartphones are always with us. Read More