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tag: branding agencies Archives - Bozell

June 1st, 2011

Change is for Ad Agencies

One of the most frequent questions I’m asked is “what are ad agencies doing to change?” The question is often followed up by a comment regarding the drastic need for agencies to change in order to remain relevant. There are at least a zillion articles on this topic so you’d have to be a complete cave dweller not to have seen something on this. Read More