Scott Rowe, partner in charge of digital marketing, will be speaking to Alpha Kappa Psi students at Creighton University on Saturday, April 6, 2013, about the agency business and his experience in digital marketing. Alpha Kappa Psi focuses on providing ethical leadership and professional development. Through educational programs, community service and a hands-on application of formal education, Alpha Kappa Psi students use the business skills they are taught in the classroom to acquire life skills such as the art of compromise, consensus building, project management, interviewing and networking.
Scott is Bozell’s partner in charge of digital. He is a digital marketing strategist who creates online marketing features that transform his clients’ ability to interact with and engage their audiences. His solutions have maximized digital dialogues for clients such as Mooney Aircraft, Timex and M&M Mars. Prior to Bozell, Scott worked as a photojournalist for a CBS affiliate. He now works on a variety of clients, including First National Bank, First National Technology Solutions, National Student Loan Program, Creative Marketing, CARSTAR, Right at Home, Tate & Lyle, Alegent Health Systems, YWCA, College World Series and Mooney Aircraft. Scott graduated from the University of Nebraska – Kearney with a major in journal broadcast and a minor in organizational communications.
To learn more about Alpha Kappa Psi, please visit their site.