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Kathy Blobaum

Senior Account Executive

Kathy Blobaum
Senior Account Executive

MARSHALL, MN

A small, friendly town that was an awesome place to raise children. Just under 13,500 people.
 
MOORHEAD STATE UNIVERSITY

I knew I wanted to be in business, but focused on marketing after taking a few specific courses. I like creative ideas, and strategy is a strength of mine, so it seemed like a good fit.
 
SCHWANS – GROUP BRAND MANAGER

I held a variety of positions here: assistant brand manager, associate brand manager, brand manager and consumer promotions coordinator.

Management was very big on taking swings and going with your gut, not overanalyzing. Taking action is what mattered.

I learned to question, to look at everything with fresh eyes.

JT MEGA – SENIOR ACCOUNT EXECUTIVE

After taking 10 years off to raise my children, I joined JT Mega, a food-focused ad agency in Minneapolis.

On the client side, you are completely responsible for the success or failure of your marketing endeavors. When I moved to the agency, I made sure we were always offering recommendations that were both smart and strategic for the client’s budget and goals.
 
BOZELL – SENIOR ACCOUNT EXECUTIVE

Working on both sides of the table has helped me keep a business point of view. So while I promote creativity among my team, I also emphasize business objectives.
 
Words to live by: You get out of life what you put into it.

Kathy's story

MARSHALL, MN

A small, friendly town that was an awesome place to raise children. Just under 13,500 people.
 
MOORHEAD STATE UNIVERSITY

I knew I wanted to be in business, but focused on marketing after taking a few specific courses. I like creative ideas, and strategy is a strength of mine, so it seemed like a good fit.
 
SCHWANS – GROUP BRAND MANAGER

I held a variety of positions here: assistant brand manager, associate brand manager, brand manager and consumer promotions coordinator.

Management was very big on taking swings and going with your gut, not overanalyzing. Taking action is what mattered.

I learned to question, to look at everything with fresh eyes.

JT MEGA – SENIOR ACCOUNT EXECUTIVE

After taking 10 years off to raise my children, I joined JT Mega, a food-focused ad agency in Minneapolis.

On the client side, you are completely responsible for the success or failure of your marketing endeavors. When I moved to the agency, I made sure we were always offering recommendations that were both smart and strategic for the client’s budget and goals.
 
BOZELL – SENIOR ACCOUNT EXECUTIVE

Working on both sides of the table has helped me keep a business point of view. So while I promote creativity among my team, I also emphasize business objectives.
 
Words to live by: You get out of life what you put into it.

Read More

years in industry

9 years

years at bozell

2 years

client experience

  • Sioux Honey
  • Mulhall’s
  • Greater Omaha Packing

Kathy's Hometown

Marshall, MN

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