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tag: Innovation

May 16th, 2017

jbrowe

What would Machiavelli Say About 21st Century Innovation?

When Bulldog Reporter recently posted Innovation Matters: Biz Leaders Excel at Getting Innovation to Market—but Companies Aren’t Seeing ROI, I was simultaneously thrilled and disheartened. Thrilled with the report that almost two-thirds of global organizations see innovation as central to survival; disheartened that just 28% report success in innovation driving growth and increased revenue.  Read More

April 17th, 2017

jbrowe

How’s YOUR Innovation Mojo? Points to Ponder.

Innovation has been in the spotlight recently.  Again.   But not in the usual celebratory, award-winning sort of way.  Rather, it was failure to innovate that was getting attention. Read More

March 15th, 2017

jbrowe

Does Your Organization have a “Ready-for-Disruption” Mentality?

March means…

Signs of spring? …not this year if you live in the northeast and are facing 30” of snow…
March Madness? Yes, in basketball, St. Patrick’s Day, “Spring Forward” and more…
SXSW? Again, yes. And could this be madness of another sort? Read More

March 2nd, 2017

jbrowe

Uber – Airbnb – Teespring: all have the individual in common

Beauty is in the eye of the beholder, so the saying goes.
Considering insights from the recent study by Saatchi and Saatchi of the “middle states”, the same might be said also when it comes to innovation.  Read More

July 26th, 2015

The Heartbeat of Innovation –

Do you feel that pulse?!
It may be the bias of my passion for the marketing and advertising business that drives me to enthuse about the innovation – or at least the potential to innovate – that is at the heart of it.
 
New product development, restaging a dated product, generating brilliant and breakthrough creative, discovering new markets, and so many more opportunities to innovate: the possibility for building something truly novel is a rush, Read More