Latest

Eternal Beta Videos

April 21st, 2014

Eternal Beta, Episode 12 – Snapchat

In this Episode, Scott & Scott talk about Snapchat. They discuss how the social network works and how companies are using it for marketing. Read More

September 23rd, 2013

Eternal Beta Episode 11 – Mobile Optimization vs Responsive Design

Should you create a mobile optimized site or a responsive one? In this episode, Scott and Nathan discuss the benefits and disadvantages of each execution. Read More

April 15th, 2013

Eternal Beta Episode 10 – How secure is your password?

Are your passwords secure enough to protect your personal information? This week Scott and Nathan discuss passwords and give some great suggestions on how to protect yourself. Read More

April 2nd, 2013

Eternal Beta Episode 9 – Selecting a Content Management System

In this episode, Scott and Nathan discuss the top five things to consider when selecting a content management system for your next project. Read More

August 2nd, 2012

Eternal Beta Episode 8 – Netfilx, Roku and Apple TV Rumors

This week Scott and Nathan talk about the latest Consumer Reports study that finds Nexflix user have a blow average opinion of the online service. They also discuss Roku’s new agreement with large content publishers and new rumors surrounding Apple releasing their own HD Television. Read More

July 18th, 2012

Eternal Beta Episode 7 – aisle411 and the new OSX

Is it the future of in-store shopping or just another flash in the pan? Scott and Nathan look at the aisle411 mobile app. Available for iOS and Android, the app aims to change the way you shop in stores by providing a map of where your items are before you even get there. And being the Apple fanboy’s they are, the guys take a little bit of time to talk about the imminent release of OSX Mountain Lion and how it will bring more cohesiveness to the Apple ecosystem. Read More

July 3rd, 2012

Eternal Beta Episode 6 – Microsoft Surface and Nest

In this episode of Eternal Beta Scott Rowe and Nathan Anderson discuss the Surface – Microsoft’s new tablet aimed at competing with the iPad and even the ultrabook market. Nathan’s Nest, the learning thermostat, also just arrived and the two take a quick look at the product and discuss it’s unique features. Read More

April 24th, 2012

Episode 2 – Apple Store Cloud & Apple’s New Operating Upgrade

In this latest episode of Bozell’s video podcast, Eternal Beta, Scott Rowe and Nathan Anderson discuss some new things from Apple. Scott covers how Apple is currently in a testing mode for a cloud based backup system for their stores. Nathan talks about some interesting insights into what will happen when Apples Mobile Me goes away and how they are trying to seamlessly get their customers into their new operating upgrade. Read More

April 17th, 2012

srowe

Episode 1: Instagram Acquisition & New Amazon Search Offering

In the first episode of our marketing show, Eternal Beta, Scott Rowe and Scott Bishop discuss the recent sale of Instagram to Facebook and what that can possibly mean for marketers.  Scott Rowe also dives into the new Amazon search product. Some say Amazon is going after Google, but Scott provides his evaluation of what Amazon is really up to. Read More

April 10th, 2012

srowe

Bozell Marketing Show – Google Glass Project Episode

In this episode of the Bozell Marketing Show, the Scotts spend some time chatting about the Google Glass Project. Google recently released a video featuring some futuristic augmented reality glasses and gave us a sneak peak at what that experience might be like. We have our own insights and opinions about the good, bad, and ugly of these new glasses. We talk about how our lives are currently connected into data and digital experiences already and if these new glasses would help make our lives become more manageable or even more busy. Read More